Event

Instructor: Jackie B Peterson

at The Encorepreneur Cafe
1548 NE 15th Ave. Portland OR 97232

Each Workshop : $40 pre-registration ($45 at the door)
Optional: Textbook “Better Smarter Richer” +$20

Part One: Choosing a Product or Service

Tuesday, March 20, 2018
9 a.m. to noon

Topics covered: How to look at your own career path and determine a course of action. How to check out the competition and how to decide this is a good idea.

Part Two: Characteristics of a Successful Solo/Encore Business.

Tuesday, April 17, 2018
9 a.m. to noon

Topics covered: include Your Sweet Spot, The importance of Focus, Developing Your specialty and why it matters. Each participant will receive a copy of “Encore Careers” plus the eBook Wiser Smarter Richer.

Part Three: Selling Your Product or Service

Tuesday, May 22, 2018
9 a.m. to noon

Topics covered: Networking, developing your Unique Value Proposition, Basics of marketing and a marketing Plan.

Part Four: Pricing Your Product or Service

Tuesday, June 19, 2018
9 a.m. to noon

Topics covered: Checking out the Competition, Understanding the Elements of Pricing.

Part Five: Understanding and Finding Your Target Market

Tuesday, October 23, 2018
9 a.m. to noon

Topics covered: create an “avatar” of your perfect client. Develop a plan to reach them.

REGISTER 10.23 CLASS

In this workshop series you will learn the keys to building a successful solo business. Solo businesses are the fastest growing model of the 21st Century, but solo businesses are distinctly different from other small businesses and there are some things you must do to create the financial success you are seeking.

These classes will be high energy, fun, interactive, and practical. You will learn skills you can use immediately as you create your encore business. Your instructor, Jackie B Peterson, is a national thought leaders on solopreneurship and will share many ideas, client stories and ideas for creating a viable solo enterprise.