Workshop: Understanding Your Target Market

Event Details Date: December 12, 2017 9:00 am – 12:00 pm Venue: The Encorepreneur Cafe Workshop: Understanding Your Target Market

Event Details

One key to successful and painless marketing is to know that you do not have to market to everyone. It is critical, however that you market to those who are most likely to buy from you. Who is that? Where do you find them? These are questions we will cover in this work shop. You will leave with a description of your target customer and ideas on how to find them so that your marketing will be more effective.
Knowing your target market can save you time and money. You will find ways to market to exactly the people who are already looking for you and your services. No more shooting randomly in the dark. Target marketing means your marketing is focused and much more precise. No sense wasting time pursing the wrong customers. We can help you pin point exactly the right place to spend your time and energy.
This class will be high energy, fun, interactive, and practical. You will learn skills you can use immediately as you create your encore business. Your instructor, Jackie B Peterson, is a national thought leaders on solopreneurship and will share many ideas, client stories and ideas for creating a viable solo enterprise.